The Prompt School identity
The mark, the palette, the type scale and the voice — with the live tokens the site renders from.
One mark, one typeface, one gradient, one voice. This page is the reference — every value here is the live token the site actually renders from, not a screenshot of an intention.
A prompt caret and a cursor
Every person who has opened a terminal or a chat box already reads >_ as “type here”. It needs no explanation, survives 16 pixels, and belongs to the subject rather than to a stock icon set.
Primary
32pxRules. Keep clear space of at least one caret-width on every side. Never stretch, rotate, add a drop shadow, or place the mark on a busy photograph. On colour, use the monochrome version — never the gradient tile on another gradient.
A cool spectrum on near-black
The gradient runs cyan → indigo → fuchsia and is used for emphasis, never for body text. Silver carries the reading; white is reserved for what matters most.
--spark
#22d3ee
Links, accents, the leading edge of the field.
--core
#6366f1
Primary actions, focus rings, the middle of the gradient.
--pulse
#c026d3
The far end of the gradient. Emphasis, sparingly.
--mint
#34d399
Confirmation, free, savings. Never decorative.
--ink
#f5f6f8
Headings and the text that must be read.
--ink-2
#b7bcc9
Body copy. Most words on the site are this colour.
--surface
#0e0e13
Cards, one step above the page.
--bg
#07070a
The page itself. Near-black, never pure black.
One family, five roles
Inter throughout. Roles are referenced by name, never by pixel value, which is what keeps 28 pages consistent. Figures that get compared are tabular.
| Role | Token | Size | Weight | Use |
|---|---|---|---|---|
| Display | --t-5 | 38 → 82px | 850 | Hero headlines only. One per page. |
| Heading | --t-4 | 30 → 46px | 850 | Section titles. |
| Subhead | --t-2 | 20 → 24px | 780 | Card and block titles. |
| Body | --t-0 | 15 → 16.5px | 400 | Everything you actually read. |
| Meta | --t--1 | 12.5 → 13.5px | 550 | Labels, captions, counts. |
How this brand is allowed to speak
The tone is the product. These are constraints, not preferences.
Every figure is computed or sourced. If it cannot be, the sentence gets rewritten rather than softened with "up to" or "as much as".
Where a competitor is better, say so by name. Where a course is not worth buying, say that too. Credibility is the whole product.
Short declaratives. Concrete nouns. No "unlock", "supercharge", "master", "secrets", "game-changer", or exclamation marks.
Course narration is spoken language: second person, warm, direct. Read it aloud before shipping it.
No income, job, or hours-saved claims. State what the learner will be able to do, which is checkable.
The background is the subject
The layer behind every page is a live token grid: activations fire and propagate, and an inference sweep passes down it the way a forward pass moves through a sequence. It is the thing the courses teach, used as the surface — held at 50% so it never competes with text, and reduced to a single still frame for anyone who asks for less motion.